An Introduction to the Case For Support

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Have you found it hard to communicate clearly and concisely why someone should support your organization? Do you find yourself going straight to the ask, or waxing on and on about your programs?

Communicating about your organization and inviting people to get involved doesn’t have to be hard anymore.

Similar to a vision statement or Mission Statement, a Case for Support statement follows a formula to clearly communicate the need for your ministry and the value it brings to the broader work for the cause. Spending some time crafting a case for support will shape how you communicate with your champions, ultimately influencing how they think about your cause and organization.

This introductory course will walk you through three simple steps that will formulate your case for support. This course is designed for ministry leaders, fundraisers, and champions who want to cast vision for their work. You will have the option to submit your work to your local Mission increase Area Director for help, feedback, and encouragement.