Video Marketing Strategy for Email and Social Media

Current Status

Not Enrolled

Price

Closed

Get Started

This course is currently closed

Overwhelmed by social media and email marketing strategies? You’re not alone! With so many options—like choosing the right platform, posting schedules, email content, and whether to advertise—it’s easy to feel stuck.

Let’s simplify it. The key is finding what works best for your ministry, and after nearly a decade of helping ministries succeed, Paper Jacket knows one thing for sure: Consistency wins. No matter the channel, showing up regularly is what drives results.

Ready to unlock this strategy for your ministry? Let’s get started.

COHORT SCHEDULE

Our Video Marketing Strategy Cohort will include an on-demand video library AND a Live 60 minute Open Office Hours session: 

  • 3 pre-recorded videos that you can access (and re-access) at any time:
    • Session 1:
      • Setting up a strategy for what to accomplish with social media and email marketing.
        • Learn what the ideal strategy of social media is and what to expect
        • Strategies for a non-profit ministry to tap into social media.
        • Learn what platform best fits your strategy.
    • Session 2:
      • Creating a media content strategy that produces lots of effective content for any digital channel (social media, website blogging, email marketing, SMS texting, etc.)
        • Learn the best practices of developing multiple pieces of content from one production.
        • Learn what that content should contain.
        • Learn what content goes best on what channel(s).
    • Session 3:
      • Doubling an Email Marketing Strategy with your Social Media Strategy
        • Developing a content strategy for your email that matches your social (to make the most of your content).
        • Developing an automated campaign to retarget engaged audience.
  • Live 60 minute Open Office Hours Session:  Thursday, September 26, 2024 – 10-11am PT | 1-2pm ET
    • Get ready for an engaging hour with Jeremy with Paper Jacket! Yes, you heard that right – they’ll be joining us live to answer all your burning questions. Bring your curiosity and prepare for an informative open office hour session. This is your chance to interact directly with the pros. Don’t miss out!
    • Note: if you are unable to make this session, we will provide a link to recorded discussion. 

Course Content

Video Resource Library 3 Explorations
Lesson Content
0% Complete 0/3 Steps