Repurpose your messages across your findraising communications ecosystem. Start with a core message drawn from your Case for Support. Identify one upcoming initiative (campaign, event, appeal, etc.). Use the grid to develop adapted messages for each communications format or audience. Keep tone, structure, and storytelling style appropriate for each channel–but rooted in the same central idea.
This tool serves as a strategic resource for organizing and optimizing your annual and monthly communication efforts. It provides a structured framework to map out all intended communications, ensuring alignment with your overarching goals.
Reviews
There are no reviews yet.